Sky Sports was relaunched on 18 July 2017. A new flatter logo design was introduced and the ‘SPORTS’ text of the logo was changed from upper case to lower case. The relaunch brought an end to numbered channels being replaced with dedicated channels for various sports. The relaunch saw Sky Sports News HQ revert back to Sky Sports News name. This rebrand was a collaboration of Sky Creative and London based design studio Nomad.
Sky Sports F1 idents
Sky Sports F1 ident A Sky Sports F1 © British Sky Broadcasting
Sky Sports F1 ident B Sky Sports F1 © British Sky Broadcasting
Sky Sports F1 ident C Sky Sports F1 © British Sky Broadcasting
Sky Sports F1 ident D Sky Sports F1 © British Sky Broadcasting
Sky Sports News idents
Sky Sports News ident A Sky Sports News © British Sky Broadcasting
Sky Sports News ident B Sky Sports News © British Sky Broadcasting
Sky Sports News ident C Sky Sports News © British Sky Broadcasting
Sky Sports Mix idents
Sky Sports F1 ident A Sky Sports Mix © British Sky Broadcasting
Sky Sports Mix ident B Sky Sports Mix © British Sky Broadcasting
Sky Sports Mix ident C Sky Sports News © British Sky Broadcasting
Sky Sports Mix sting
Sky Sports Mix sting © British Sky Broadcasting
Trailer Graphics
Sky Sports Trailer Graphics © British Sky Broadcasting
