CI: 2014 Idents & Presentation
Crime and Investigation unveiled its global re-brand in the UK on 5 March 2014. New York based A+E Networks approached Monarchy to evolve the Crime and Investigation’s global identity. The new look was based predominantly on live-action footage and cinematic macro photography establishing the reality of the crimes broadcast on the channel. This has been complimented with a re-designed logo. CI said viewers will see the new incredible 3D logos animated on-air giving a new exciting and adventurous high-end feel to the channel. It has been stated the new look will continue to evolve in the future with more idents added when needed.
Multiple scenes from the channels idents combined.
A short generic ident used before shows with flashing images.
A selection of stings used on the channel.
A short break flash used used as a break between adverts and channel promos.
End Credit Promotion